Sonja Graham

CEO

Shifting our focus from helping individuals to live more sustainably to mobilising collective action to create system change.

With a background combining psychology and biology, Sonja's career has always focused on bringing together the human with the science. She has done this through roles in FTSE100s, tiny start ups and the charity sector in her last ten+ years with Global Action Plan. Her early years at Global Action Plan were spent in programme design from mass randomised controlled trials on home heating behaviours for central government to global youth activation programmes with major brands.

She stepped up to lead Global Action Plan in 2015, narrowing our focus to the three issues we work on today and building the charity's campaigning capacity to influence the systems that underpin them.