A key part of the design of this movement is to have maximum impact for effort. By demonstrating clear change and successes in a small group we can effect a much wider audience of businesses. Equally by working collaboratively on sustainability challenges these businesses can be supported with behavioural expertise, tools and processes that would have otherwise required much more investment

This movement will:

  • Catalyse sector change: the 10 businesses will act as catalysts to their sectors, banishing the “well it wouldn’t work in the X sector” type mtra and inspiring their competitors to raise their game. Through acting as live sector showcases they will prove the potential of tools, techniques and new ways of working. Achievements and learnings will be recognised through industry events, awards and thought pieces.

    Learn how Unilever delivered on its Sustainable Living Plan through EcoTeams.


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